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Digital Marketing Lead
Joseph Michaels International
 
Job Location: Fort Worth, TX

This is a key position focused on maintaining and improving global websites and programs through creative and strategic projects. This person is punctual and thorough in their work with a process-oriented organization mindset that is focused on creating best practices, documenting these practices, and communicating them to team members in such a way so that they become standards the team embraces. This role will do hands-on work developing cohesive digital marketing campaigns that include the design and development for campaign landing pages, email marketing, banners, and more. While this is a lead role, day-to-day this role will be comprised approximately of 70% hands-on work, with 30% dedicated to tasks involving coordinating the planning and scheduling of digital campaigns.

EDUCATION/EXPERIENCE

College Degree in graphic design or digital marketing preferred

2 years experience using Adobe Analytics (formerly Omniture) or Google Analytics tools

Previous experience in a lead role highly preferred

5 years in a Corporate Web Management experience

4 years managing Email Marketing initiatives in a corporate environment

2 years managing Social Media presence for an established B2B company

SKILLS & CERTIFICATIONS

Expert knowledge of web design and usability principles

Advanced Enterprise Web Content Management System experience

Advanced level Microsoft Office skills preferred

Experience executing a corporate Social Media strategy.

Excellent HTML, CSS, and JavaScript skills

Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

Strong attention to detail

Adobe Creative Suite skills

Proven experience with search engine optimization.

Strong written and verbal communication skills at all organization levels

Exhibits strong interpersonal/teamwork skills in order to develop effective relationships with individuals and groups inside the organization.

Digital portfolio is required.





How To Apply:
You will be directed to another website for application instructions.
 
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