The Senior Marketing Manager will be responsible for spearheading the businesses B2B marketing initiatives, aimed at enterprise brand clients. Core marketing functions include: Content development, event marketing, branding, product marketing, and sales marketing.
- Ecommerce executionManaging specific targets for designated campaign.with teammembers to manage lead generation/nurturing campaigns by determining the most effective points of interaction to target appropriate audience and meet defined metrics through branding.
- Content and Messaging: Coordination of messaging and supporting assets that maximize pipeline, revenue and awareness for designated campaign focus area. Content development and execution will support assets and activities such as online programs, webcasts, call campaigns, and events that map to appropriate target audience and customer buying cycle stage.
5-10 years of professional experience in B2B Software or Mobile Application marketing with a strong focus on lead generation.
Ecommerce experience and project management skills.
Self-starter, possessing a high level of initiative, and proven ability to think strategically.
Knowledge of CRM and Marketing automation.
A strong writer with experience in content marketing and acreative thinker able to develop fresh marketing campaign ideas.
Experience with early stage technology companies a plus
How To Apply:
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