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Job Profile

Via Christi

DIRECTOR MARKETING

Job Location:

Department: CCC CL ADMINISTRATION

Shift: 8 Hour Day Shift / Hours: 40 FTE: 1

Job Summary: Direct the overall marketing and strategic planning programs and community communications facilitating resident development and services. Essential Job Functions The employee must be able to perform the following essential functions of the job with or without reasonable accommodations. Provide at all times the highest level of customer service to the residents of Via Christi Senior Services family members visitors other employees and volunteers. Manages and conducts all aspects of the social services component of resident care for the nursing facility including participation in the MDS and care plan process serving as a liaison between supervisory staff and residents and/or their legal representatives and completing all required social services documentation. Works with the consultant social worker during review of operations. Serves as a resource for supervisory staff residents and/or their legal representatives with regard to community resources. Tracks and maintains communication with potential residents and maintains database. Serves as the primary contact for potential admissions for the facility and assures admission process is efficient and within compliance with regulation and facility policy. Produces daily weekly and monthly marketing reports as required. Maintains working relationship and performs outreach activities with area resources including hospital discharge planners and other potential referral sources. Participates in and/or implements public information and image activities and community events. Assists with development and implementation of external activities that have potential to impact public relations and image or generate inquiries. Procures marketing related supplies and tracks/maintains budget Conducts Quality Assurance rounds and assures unit readiness for show and rental. Assist the VCSS Director of Marketing and PR in the development and distribution of the monthly facility newsletter. Implements tracks and reports facility's community benefits program. Maintain a neat clean professional appearance. Maintain strict confidentiality of all resident information. Job Summary: Direct the overall marketing and strategic planning programs and community communications facilitating resident development and services. Essential Job Functions The employee must be able to perform the following essential functions of the job with or without reasonable accommodations. Provide at all times the highest level of customer service to the residents of Via Christi Senior Services family members visitors other employees and volunteers. Manages and conducts all aspects of the social services component of resident care for the nursing facility including participation in the MDS and care plan process serving as a liaison between supervisory staff and residents and/or their legal representatives and completing all required social services documentation. Works with the consultant social worker during review of operations. Serves as a resource for supervisory staff residents and/or their legal representatives with regard to community resources. Tracks and maintains communication with potential residents and maintains database. Serves as the primary contact for potential admissions for the facility and assures admission process is efficient and within compliance with regulation and facility policy. Produces daily weekly and monthly marketing reports as required. Maintains working relationship and performs outreach activities with area resources including hospital discharge planners and other potential referral sources. Participates in and/or implements public information and image activities and community events. Assists with development and implementation of external activities that have potential to impact public relations and image or generate inquiries. Procures marketing related supplies and tracks/maintains budget Conducts Quality Assurance rounds and assures unit readiness for show and rental. Assist the VCSS Director of Marketing and PR in the development and distribution of the monthly facility newsletter. Implements tracks and reports facility's community benefits program. Maintain a neat clean professional appearance. Maintain strict confidentiality of all resident information.
Knowledge Skills and Abilities Must be a self-starter highly organized and able to work well with people at all levels in the organization. Polished presentation and interpersonal skills. Must possess top level business management interpersonal and facilitation skills. Needs good knowledge of Microsoft Office and Windows-based computer applications Education/Certification College degree required. Concentration in Marketing Business or Communications preferred.


How to Apply:
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Via Christi

 
 
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